Celeb fragrances had been as soon as the transfer, however lately, it looks as if everyone who’s anyone has their very own magnificence model. Becky G? Verify. Lori Harvey? Double examine. Harry Types? Verify, once more. In simply the final yr alone, greater than 19 new make-up, skin-care, and hair-care manufacturers popped up underneath the names of A-listers, and we did not even should guess our complete make-up stash that the development would proceed into 2022.
This uptick in celebrity-owned manufacturers began in 2020, when Jennifer Lopez and Halsey launched their very own firms simply 5 days into the brand new yr. Then, it continued in full-speed. We noticed loads of different huge names department out into the wonder house within the following months, together with OAM Pores and skin from Ciara; Golf le Fleur, the nail and fragrance model from Tyler the Creator; Know Magnificence, a joint model by Vanessa Hudgens and Madison Beer; and Anomaly, a hair-care model from Priyanka Chopra Jonas. Oh, and stars like Cardi B and Kris Jenner have all filed logos for their very own magnificence manufacturers.
We’re conserving our ears open and our eyes peeled for hints from our favourite celebrities. (We’re you, Zendaya.) Within the meantime, maintain scrolling to check up on the most recent superstar magnificence manufacturers of 2022.